How would you define the word "NATURAL"? Would you use synonyms like pure, unrefined or whole? Although those words do describe the health food BUZZ word, "NATURAL" has become one of the many vague adjectives in the world of wellness.
Along with natural, statements like "GLUTEN FREE", "HEART HEALTHY" and "FAT FREE" have persuaded consumers to believe that those products are healthier than those without the wellness wording. Although some of the claims do have merit, most cases would reveal that the Buzzword Branded Bites' nutrition labels are not better!
Rather than finding yourself in a situation where you consider SPAM superior to Salmon (Yes, that did happen to 20% of people polled in a University of Houston study), remember to check the nutrition panel and ingredient list on all of your purchases.
((Photo Source: http://www.washingtonpost.com/blogs/wonkblog/wp/2014/06/24/the-word-natural-helps-sell-40-billion-worth-of-food-in-the-u-s-every-year-and-the-label-means-nothing/))
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